Учебна литература за курса
Кръстева Н. и др., „Дигитален маркетинг- изкуствен интелект и потребителско поведение“, Тoм 3, Авангард Прима, 2019, ISBN 978-619-239-310-6, стр. 272
Krishna, R. (2014). Consumer Behaviour. New Delhi: Oxford University Press. doi: 978-0-19-806292-9
NSMC. (2016). What is social marketing? Retrieved October 6, 2019, from https://www.thensmc.com/content/what-social-marketing-1.
Kleppe, М., & Otte, М. (2017, December). Analysing and understanding news consumption patterns by tracking online user behaviour with a multimodal research design. Digital Scholarship in the Humanities. doi: https://doi.org/10.1093/llc/fqx030
Wikipedia contributors. (2019, September 23). HTTP cookie. In Wikipedia, The Free Encyclopedia. Retrieved 23:41, October 5, 2019, from https://en.wikipedia.org/w/index.php?title=HTTP_cookie&oldid=917426849
Batrh, A. (2011, April). HTTP State Management Mechanism. Retrieved October 6, 2019, from https://tools.ietf.org/html/rfc6265#page-28.
Fielding, R., Gettys, J., Mogul, J., Frystyk, H., Masinter, L., Leach, P., & Berners-Lee, T. (1999, June). Hypertext Transfer Protocol -- HTTP/1.1. Retrieved October 6, 2019, from https://tools.ietf.org/html/rfc2616.
Wlosik, М. (2019, September 20). How Different Browsers Handle First-Party and Third-Party Cookies - Clearcode Blog. Retrieved October 6, 2019, from https://clearcode.cc/blog/browsers-first-third-party-cookies/.
Wlosik, М., & Sweeney, М. (2019, September 20). First-Party & Third-Party Cookies: What's the Difference? - Clearcode Blog. Retrieved October 6, 2019, from https://clearcode.cc/blog/difference-between-first-party-third-party-cookies/.
Тechopedia. (n.d.). What Is Ad Tech? - Definition from Techopedia. Retrieved October 6, 2019, from https://www.techopedia.com/definition/31293/ad-tech.
Google. (n.d.). Turn "Do Not Track" on or off - Computer. Retrieved October 6, 2019, from https://support.google.com/chrome/answer/2790761?visit_id=637059251918324524-3497687785&p=settings_do_not_track&rd=1.
Boundless. (n.d.). Boundless Sociology. Retrieved October 6, 2019, from https://courses.lumenlearning.com/boundless-sociology/chapter/culture-and-society/.
Rechnik.info. (n.d.). интернализация - Тълковен речник - значение на думата интернализация - какво е интернализация. Retrieved October 6, 2019, from http://rechnik.info/интернализация.
Merriam-Webster (Ed.). (2019, September 1). folkway. Merriam-Webster Dictionary. Retrieved from https://www.merriam-webster.com/dictionary/folkways
Merriam-Webster (Ed.). (2019, May 8). mores. Merriam-Webster Dictionary. Retrieved from https://www.merriam-webster.com/dictionary/folkways
The Editors of Encyclopaedia Britannica. (1998, July 20). Folkway. (A. Tikkanen, Ed.) Encyclopaedia Britannica. Retrieved from https://www.britannica.com/topic/folkway#ref50076